Creating a Profitable Retail Environment
Mon, Mar 9 @ 9AM + 10AM
Marcello 4405
Attendees will learn about:

  • Storefront Design (Branding, Signage, Lighting, Displays)
  • Store Layout (Traffic Flow, Focal Points)
  • Store Design (Finishes, Fixtures, Transaction Counters, Lighting)
  • High Tech – High Touch Elements
  • Interior Signage/Messaging
  • Merchandising & Display
  • Importance Of Omni-Channel Retailing

Ms. Falk is the founder and President of Retailworks, Inc., (1995) an award-winning branding, design/display and consulting firm specializing in retail, corporate and hospitality spaces. Falk and her team transform spaces into vibrant destinations, telling unique stories in 2-D and 3-D manners that move minds and merchandise. She has worked in over 35 different retail industries throughout the U.S. and Canada. Her client list includes heavy-hitters like Allen Edmonds, Blue Bunny, Kohler Company, Mercury Marine, Miller Brewing, and Moleskine, however, she has helped hundreds of independents increase business through smart branding, design, and display techniques.